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Your Universal Analytics will become useless in:

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Our team at ElementIQ has taken the time to become GA4 experts to ensure all our clients are equipped with the right tools for this transition. In fact, every one of our team members are GA4 certified by Google. Our GA4 specialists have taken additional training to understand how to seamlessly transition your analytics account and make your data work for you.
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Just about anybody can throw data statistics at you. But the difference is the insights gathered from that data. Data collected should be analyzed and reported on so that it has the ability to give evidence to business decisions. We’re geeks about making decisions that are data driven.

“GA4 and analytics is a window into growing your business,”

-Sam Araki, CEO of ElementIQ & ElevateGA4

What’s So Great About GA4 Anyway?

User Journey

Understand what users do at every step of the process between first visit and conversion. See what pages are driving users forward and what causes them to drop off. This gives you a priority list of what pages to optimize.

Event Based

GA4 is event based and based on how users interact with your site. This is completely different from Universal which recorded hits. It did not allow you to see how engaged users were or easily see areas that need improvement. GA4 is a different data model that is dedicated to the level of engagement your website is receiving. This allows you to better understand the actions users are taking on your site.

Accurate Attribution Reporting

One of the most frustrating aspects of Universal Analytics were the holes in how attribution reporting was recorded. It was never super clear how channels interacted with each other and ultimately which one brought the most valuable users. Now, GA4 has incredible capabilities due to the Enhanced Measurement features such as behavior modeling and predictive analytics that bridges those gaps and accurately reports on role each channel plays in your marketing.

Powerful Audiences

Paired with an engagement first data model, GA4 is able to create powerful audiences based on what they do on your site. You have the ability to use first-party and third-party data together to create audiences that are highly engaged and narrowly targeted to increase likelihood of conversions.

BigQuery

With your GA4 account, you get free access to your own BigQuery account. This was only available to GA360 users previously ($150k/year) so you can warehouse your data and perform queries to gain greater insights than just the interface provides.

Enhanced Reporting

Drill down into your data with impressive granularity. GA4 has reporting capabilities that would make UA green with envy. You can create your own custom dimensions and metrics that are uniquely important to your business and have the ability to track and report on these. Universal Analytics was built for the masses while GA4 is meant to be customized so it reports on factors that are unique to your business. Unleash the power of GA4 by configuring your account so it can tell you insights that affect your business decisions.

Make Your Data Work For You

You need your data to be able to provide actionable insights that give hard evidence to back up business decisions. When you know the return on investment on each channel, you can confidently give a budget to the channels you know are making the best ROI rather than relying on gut feelings or assumptions.

Get set up right the first time with our packages:

No Frills Migration
Basic Migration
Standard Migration
Premium Migration

No Frills Migration

Designed to take your website from Universal to GA4 quickly and efficiently. Review and implement the migration while ensuring tracking and data is valid. Perfect for small businesses with no customization requirements.
Request your free audit

Includes:

  • Current data infrastructure review & GA4 requirements preparation
  • Property setup & configuration in GA4
  • Base configurations & automatically tracked events
  • One month free support

Basic Migration

Perfect for the company with some customization requirements. In-depth analysis of your Analytics, Google Tag Manager and website to understand your ecosystem. Meet with our experts to discuss your business strategy and build your analytics accordingly.
Request your free audit

Includes:

  • Current data infrastructure review & GA4 requirements preparation
  • In-depth analysis to understand your analytics, GTM and website ecosystem
  • Backup of Universal Analytics Historical Data
  • Google Tag Manager Configuration for GA4
  • Customized Migration Plan for a successful transition
  • Install + Set Up + Configuration of GA4
  • Update to the latest version of GA4 as Google is releasing new features consistently
  • Up to 3 custom events based on your KPIs
  • One month free support

Standard Migration

You understand how important data is for making business decisions. You have your Universal Analytics account set up to give insights and demand no less from GA4. We hear you and raise you another as we’ll show you how powerful GA4 can be! Make reporting a dream with up to three customized dashboards based on your unique KPIs.
Request your free audit

Includes:

  • Current data infrastructure review & GA4 requirements preparation
  • In-depth analysis to understand your analytics, GTM and website ecosystem
  • Backup of Universal Analytics historical data with up to three customized reports
  • Google Tag Manager configuration for GA4
  • Customized Migration Plan for a successful transition
  • Install + Set Up + Configuration of GA4
  • Up to 3 customized dashboards
  • Up to 10 custom events
  • One month free support

Premium Migration

You’ve got an e-commerce shop, an app and/or website that requires articulate data analysis so you have a handle on what users are doing. You need to know which channels are driving profits and make decisions accordingly. Your solution is tailored around your business needs. Sound like you? Let’s get you migrated seamlessly.
Request your free audit

Includes:

  • Current data infrastructure review & GA4 requirements preparation
  • In-depth analysis to understand your analytics, GTM and website ecosystem
  • Backup of Universal Analytics historical data with customized reports
  • Configuration of GA4 in Google Tag Manager
  • Customized Migration Plan for a successful transition
  • Install + Set Up + Configuration of GA4
  • Customized dashboards set up and delivery
  • Custom Event Configuration
  • E-commerce events custom configuration
  • Monthly data review

Want to try it yourself?

Access our FREE DIY Migration Checklist
and start collecting data now!
Download Now!

Request Your
Free Audit

[email protected]

604.909.3750

#204-3242 Westwood St
Port Coquitlam, BC V3C 3L8

We collaborate with ambitious businesses and people; We handle the marketing so you can focus on what you do best.

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© 2021 ElementIQ All Rights Reserved
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Located at
3242 Westwood St #204
Port Coquitlam, BC
V3C 3L8
Canada
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