A Little Bit About Myself
Finding the right career can sometimes be frustrating. Not all of us have a clear idea of who we will become after our studies. Figuring out on what we will be working on for the rest of your life can be intimidating. How are we supposed to identify the field of our career? Are we supposed to try everything out and work in every industry?
My name is Carlos. I recently graduated from Trinity Western University with a BBA in Marketing and Design, and like most of you, I have asked all the questions above. When I started my studies at TWU I was certain I was going to become an accountant. One year later I learned about stocks and moved into finance. After completing a Summer Internship in Finance, I realized I wasn’t meant for the industry, so decided to go back to school and specialize in marketing. My first marketing class was eye-opening. I questioned myself – what I had been doing with my life? Numbers were amazing, but creating stuff was awesome. Once I discovered I was a creative person I decided to enroll myself in various design courses and learn digital design, photography, and videography. I had never felt so at home, I was extremely excited that I finally found something I felt comfortable with, but most importantly something that I love to do. From that moment on, work was never really work.
My Perspective On Internships
After graduating from TWU I went to my home country, El Salvador. During my stay, I had the opportunity to complete a three-month internship at a local dental clinic (Orthoestetic Center). The internship focused on Social Media, and I was responsible for attracting possible prospects to the clinic. Throughout my internship at Orthoestetic, I learned how to use Facebook and Instagram paid ads to generate leads, something I had never done before. Internships are all about trying out new stuff, failing, succeeding, learning from our mistakes and most importantly, learning new things.
Personally, I believe that internships are what prepare us to be great, they provide guidance and help us identify our career. After my internship at Orthoestetic, I knew social media marketing and content creation was my thing, so decided to return to Canada and look for a full-time job.
Looking For A Job & My First Week As An Intern At ElementIQ
Are you a reliable self-starter looking to kickstart your digital marketing career?
Finding your first job is certainly harder than I expected. For a moment I questioned myself if I was doing something wrong, or even if my skills were not good enough. It was frustrating to see how most “entry-level jobs” were asking for two or more years of experience. Yes… two or more years for an entry-level job. Something impossible for someone that graduated four months ago. After realizing that almost every entry-level job asked for two or more years of experience, I decided to once again, gain more experience with a second internship. This time, I had the opportunity to join an amazing team at ElementIQ. Many of you will ask, why a second internship? To be completely honest, I asked the exact question myself. However, the internship at ElementIQ wasn’t simply an internship, it was the best internship I have heard of, certainly one of a kind. Asking myself if I wanted to once again be an intern was never a question.
Day One At ElementIQ: Onboarding
My internship at ElementIQ began on April 1st of 2019 at 10:00 AM. I had never been so excited about an internship or a new job. My first day was full of meeting team members, learning about daily meetings, learning about weekly meetings, being overwhelmed, and my favorite part of the day – eating tacos for lunch. I spent most of my day with Andrea (Project Manager at ElementIQ), who introduced me to what my four months of internship were going to look like. With Andrea, I learned about time management and daily planning. Essential skills that will be useful not only throughout my internship, but my whole career. By the end of my first day, I felt excited and driven to grow while being part of an amazing team.
Day Two At ElementIQ: First Huddle Meeting
Day two of my internship was full of learning about the culture at ElementIQ. My day started off with a daily meeting at 9:08 AM. Daily meetings at ElementIQ are called Huddles and happen through a video conference. Those who are present at the agency gather around a laptop and start a live meeting with those who are working remotely. Daily Huddles happen every day and start exactly at 9:08 AM. They exist to bring the team together and provide everyone with clear daily goals. Huddles follow a specific structure:
Wins – work-related and personal accomplishments of our previous day. Each team member shares a big win on a task they were working on the day before.
Blockers – reminders that call for immediate action on other team members that are preventing you from moving forward on a project or completing a task. Blockers are not used to call anyone out, but instead, serve as reminders to work on a task and speed up project completion.
Big Rocks – big tasks or projects you will be working on during that specific day.
Chatter – open discussion of things happening at ElementIQ.
Share – a team member shares something with the team, usually a quote or something relevant to the agency or clients.
The rest of my day was full of meetings with different team members and learning more about their role at the agency and the roles they play with clients. Before the end of the day, I had a photoshoot with camera experts Stivian and Greg. We had lots of fun shooting and playing with lighting and cameras. Overall, an amazing day.
Day Three At ElementIQ: First Remote Day
Before joining ElementIQ, I had been working on some freelance projects where I would spend most of my time working from home. Despite the fact that I had already worked from home, my first remote day was still something new and felt somewhat different.
Remote days also start off with a Daily Huddle at 9:08 AM. To be honest, I was quite nervous for my first remote Daily Huddle. Unlike Daily Huddles at the office where all team members gather around one laptop, this time it would be more like a video conference with nine different members.
After my first remote daily Huddle, I worked on small tasks that different team members had assigned me the day before. My first remote day went really great, I had lots of fun working from home.
Day Four At ElementIQ: My First Small Project
As usual, day four started with our Daily Huddle. Team members shared their wins, blockers, big rocks and chatter. My fourth day at the agency was full of meetings with different members of the team. I met with Vikram to learn a little bit more about different accounts at the agency. I met with Joseph and learned how to properly use Teamwork, and finally, met with Stivian to work on my first small project. My first project consisted of opening social media accounts for a client and filling out the about us sections.
Getting involved with social channels for our clients was extremely exciting for me. In my interview, I mentioned I enjoyed working on social media platforms and creating content. Having the opportunity to get hands on was my highlight of the day.
Every Thursday we have a weekly meeting at the agency. Weekly meetings start at 4:00 PM and run until 5:00 PM. They are split into two main sections.
4:00 PM – 4:30 PM
Weekly Win – similar to wins for our Daily Huddles, we all share a big win for our week.
Numbers – We all share number-related accomplishments, such as increasing engagement by 70% on Instagram for a client.
4:30 PM – 5:00 PM
Deep Dive – a team member is in charge of conducting a thirty-minute presentation and activity of their liking. Ideally, both the presentation and activity should be related to improving the work we do at the agency.
Day four was really busy for me. However, right after the meeting I stayed and spent time bonding with the team and having fun playing ping pong.
Day Five At ElementIQ: Last Day Of First Week
Day five was a slower day. After our usual remote daily Huddle, I worked on adding my own tasks on Teamwork for the upcoming weeks. I also planned my meetings for the coming week and got used to using Google Calendar. After adding all my tasks and updating my calendar, I started brainstorming ideas for my first blog post. Later, I spent time getting to know more about our clients. I went over all our clients’ profiles, websites and social accounts.
My first week at ElementIQ as an intern was a unique experience. I learned lots of new things and made new friends. I am extremely excited to learn and grow with an amazing team.
Three Tips For Your Next Internship
As I mentioned before, there are countless reasons why internships are important. However, as interns, we have to be prepared to make the best out of such opportunities. After looking back over my first week as an intern, I came up with three tips that will guide and help you make the best out of your first or next internship.
Don’t Be Too Scared And Nervous
Losing sleep the day before your internship or feeling sick on your commute to your first day is unstoppable. Getting rid of such feelings is quite impossible. Sometimes, starting a new position can be intimidating and scary, making us act nervously and not think straight. The couple of hours before starting your first day will certainly be full of feelings, however, once you meet your new coworkers and settle down, you will feel more at home. Despite our nature to worry about the unknown, try not to be too nervous and too scared. Try to remain calm and confident. Remaining calm will actually help you to get to know your coworkers in a better way, and will help you to retain important information. Don’t forget to enjoy your first day, have fun and be the best you.
Make The Most Out Of Everything
Internships provide us with the opportunity to learn and grow. We can learn as much as we allow ourselves to learn. Internships will be full of challenges that push us to do things. Take on those challenges, even if you feel you aren’t fully prepared. Internships are made for us to learn from what went well or wrong. By trying, you will grow and develop new skills. Take every challenge and opportunity that comes your way, always be open minded and shine!
Be Confident In What You Have To Offer
Don’t be afraid of showing off your skills. New knowledge and skills are what agencies and companies need. Showing off your skills and contributing will make your experience better, but most importantly it will show your potential and the things you can accomplish. Feeling intimidated by the advanced skills that experienced coworkers offer is understandable. However, by not trying/failing and learning, you are limiting your learning experience. Never doubt yourself and be confident in your skills.
Internships are a unique learning experience. As an intern, make the most out of such learning experience. I have no words to describe my first week at ElementIQ. I was inspired to learn and grow, the culture at ElementIQ encourages me to always be my best. I am excited to be part of an amazing team and really look forward to what the future holds.
“Develop a passion for learning. If you do, you will never cease to grow.” (Anthony J. D’angelo)