kevin's first week @ elementiq

Kevin’s first week at EIQ

Lets back it up…

After finding out that Film and business school wasn’t for me, I found a tech school that offered various tech programs where I signed up for the full-time web and app development program at RED Academy which admittedly was one of the best choices I’ve ever made as I’ve always felt that the traditional school system was a little “broken”.

The program ended in December where I started doing freelance work and running my own team of designers/devs. Browsing, I stumbled across Joseph’s post on the schools facebook alumni group about an internship program at ElementIQ. I was a little hesitant at first when applying. I thought that I wouldn’t be able to grow as a developer in a marketing agency. But, I gave it a shot anyways. During the interviews, I came to realize that ElementIQ was big on personal growth which was very reassuring. Joseph emailed me a few days after offering me an internship position which I gladly accepted.

ElementIQ’s Internship Program

Are you a reliable self-starter looking to kickstart your digital marketing career?

Day 0

I made my way into Spacekraft, a coworking space out in burnaby, where I was greeted by Joseph and 2 other interns, Greg and Sagar, who were also starting the same day.

We started off by getting a walk through of the spacious building then getting right into the tools that ElementIQ uses such as Slack, Teamwork and Quip.

After getting to know more about the company, we were treated to lunch at a restaurant right around the corner. We bonded over lunch as we got to know more about each other. After lunch we discussed a little more about what goes on at ElementIQ and ended the day early.

Day 1

We started our day with the daily huddle where we talked about wins, blockers, big rocks and chatter. It’s nice to have these daily meeting as it keeps everyone on the same page.

Lincoln joined us that day where he took us into one of the meeting rooms and gave us a lesson on the basics of digital marketing and how ElementIQ uses these techniques.

After lunch we had a group session where we broke down the current ElementIQ website and pointed out what could be improved. It was nice to see how everyone’s thought process worked.

We broke up our tasks and started tinkering with the site.

Day 2

Our first remote day. It was a little weird getting straight into working remotely. I’ve done a lot of freelancing where I would work remote but this was a totally different feel, although Im essentially doing the exact same thing!

We did our morning huddle and broke down what we were going to do for the day. I picked up where I left off from yesterday, cleaning up what I can on the the site and trying to improve its page speed.

Lunch came around and I decided to head out to my local coffee shop where I usually work out of when freelancing. The familiar atmosphere and the delicious coffee definitely got me going for the rest of the day where I finished off most of the tasks that I was assigned.

It was a pretty relaxing day.

Day 3

Back in the office… a different office.

Since it was CMPNY Coquitlam’s 1 year anniversary, the team decided to head out over there to work for the day and enjoy the festivities that followed.

I had to admit, the Coquitlam location was very nice. It wasnt much bigger than the Burnaby location but it felt like it had a bit more to offer. They had meditation rooms for relaxing, hammocks for snoozing and larger meeting rooms!

We did our usual huddle, this time sam and Vikram joined us over Zoom, a video conference tool. It was nice to see almost everyone join us for the huddle that day, felt like the team was coming together.

Lincoln ran us through a few of ElementIQ’s clients and explained to us how each of them operate and what types of services they needed. He also told us a lot of funny stories that the team has encountered while working for clients.

The rest of the day, I finished up my tasks and got to relax a little before the event that was taking place after work in the main area.

They had food and drinks laid out and a giant jenga game which me and Sagar battled it out in a couple of intense games. I had to leave a little early since I had to go to a dinner afterwards. I wished I could have stayed a little longer to talk with everyone there and bond more with the team.

Day 4

TGIF … and another remote day!

I started my day off with doing the huddle with the team while in bed, where I came to learn that one of the clients had some email issues which I was tasked to help out with.
It was my turn that day to share something..
So I read out a quote from Gary Vaynerchuk, one of my favourite influential speakers:

“Skills are cheap. Passion is priceless.”

Right after the huddle, I hopped onto the clients website to take a deeper look into what can be done to resolve the issue. Me and Lincoln decided that setting up a different mail server on the site was the best course of action.

After helping Lincoln with the task, I went back to trying to improve the ElementIQ load speed, where I kept playing around with it until I was satisfied that it would be as fast as it could, while still keeping the tools needed to monitor and track stats.

I ended the day off a little early as I was done all of my tasks. I went on to formulating ideas on how to improve the current workflow that ElementIQ utilizes as I was big on efficiency and simplifying processes.


The week went by really fast and I feel that I learned so much in so little time. I really got to understand the values and goals of ElementIQ and how they really care for each other. It’s a close knit group that i’m happy to be a part of. I’m excited to continue with the internship program and learn more about marketing and how I can integrate it in the work that I do.

Learn more about ElementIQ’s Internship Program

elementiq internship gregory's first week

Who am I?

Let’s go back to the summer of 2008 for a moment. I had just completed high school, full of big dreams and an even bigger lack of direction. As that summer ended, and I headed into my first year of post-secondary, I came to an immediate realization. My lack of direction left me with an impossible disconnect between my dreams and my current reality. I dreamt of a career built off of personal passions, but I no longer knew what my passion was, or meant to me.

After 2 years of general studies, reality sat on my dreams and sent them home crying

I spent the following years working retail at a hockey shop and teaching ice skating lessons. They were jobs I could create a routine for. I didn’t have to think about it. I didn’t have to think about my passion, my goals, or my dreams. It just kind of worked at the time.

Fast forward 5 years, to the winter of 2015. The routine became monotonous. The monotony reintroduced thoughts about the future. Passion and dreams are hard to ignore when thinking about the future. All I could think about was my lack of them.

I didn’t look for it, but it found me.

During the 5 years of complacent, monotonous routine, I dabbled in photoshop and cartoons. At the time I considered them to be messing around. Little did I realize, that messing around can be a very indirect way of finding your passions.

Photoshop sparked my interest in the Graphic Design world. I had no clue what it was, but I was determined to find out. That spark of curiosity ripped me from my mundane routine and took me on the rollercoaster of events I currently find myself on today.

I started with a Graphic Design program at BCIT. I followed that with freelance work before heading to RED Academy to learn about User Experience. A few Graphic Design contracts later, I found my way to ElementIQ.

How I found Element IQ.

After RED Academy, the school kept me (and other students), interconnected through social platforms such as Facebook. It was in this RED Academy Facebook group that I found the job posting. The poster (Joseph L), stated that their Digital Marketing Agency was looking for a Graphic Designer and a Developer. I was curious about the position and immediately reached out to Joseph. After meeting with a few of the staff, and then the CEO (Sam A), I was convinced that this was the right place for me.

Thankfully, they agreed.

They offered me an internship position, and I eagerly accepted.

Are you a reliable self-starter looking to kickstart your digital marketing career?

Day 1: Orientation – Mar 12, 2018

The day started at 10 am at CMPNY’s Spacekraft co-working space in Burnaby. We had the luxury of 3 interns with different skillsets starting on the same day (Kevin: Developer, Sagar: Account Management, Me: Graphic Design). Led by Joseph, the day consisted of Element IQ orientation. A quick tour of the workspace, lunch (courtesy of Sam), and a whole lot of onboarding of programs and apps.

The tone of the day revolved around the company culture. There was a strong emphasis on self-improvement, self-motivation, and transparency in communication. Work hard, learn lots, enjoy.

“What you put into life is what you get out of it.”
-Clint Eastwood

Overall Feeling

Excited, eager to learn and grow while working with new people in a new environment. Initially, there were some nerves with meeting new people, but those quickly went away. I found it easy to connect well with everyone I had met.

Day 2: Company Lesson – Mar 13, 2018

Every morning at 9 am, EIQ (Element IQ) host a huddle amongst their staff. The huddle focuses on discussion of any Wins (positive work/personal things), blockers (tasks that require an action outside of the owner of the task to move forwards), and big rocks (large tasks for the day). Huddles are meant to be short and to the point (15 minutes).

Communicate what everyone is doing for the day to avoid inefficient workflow.
After our first huddle, we spent the rest of the morning getting a brief history of Digital Marketing. Led by Lincoln C, we learned about EIQ’s origins, what they specialize on now, and where they plan on heading. It was a nice way to get everyone inline with the company’s goals and mentality.

The afternoon was spent auditing the EIQ website with Joseph. The exercise/task allowed for all 3 of us interns to get a sense of how working with one another would be.

Day 3: 1st Remote Work Day – Mar 14, 2018

At EIQ we get 2 remote work days (Wednesday & Friday). We are allowed to work from wherever we please, so long as we stay within digital communication with the rest of the team.

Day 3 marked the first day that I had Graphic Design related tasks. My task was to redo the iconography for the EIQ homepage (a task created from our group audit the previous day). I was also tasked with learning more about a brand that I would be working on a logo for (with Joseph) down the road.

The day was smooth sailing. Nothing notable. I worked on my couch, avoided waves of sleepy comfort, and had a great day working from home.

Day 4: Party in CMPNY Coquitlam – Mar 15, 2018

CMPNY, the organization that runs the co-working space EIQ works out of in Burnaby, also has a location in Coquitlam. Their Coquitlam location happened to be turning 1 year old on this day. As a result, we were headed to CMPNY Coquitlam for Day 4. I was not, and still am not very familiar with Coquitlam, but I heard the space was super cool and was very excited to see it.

My transit time to Coquitlam was 1 hour and 15 minutes. A far cry from the luxury of my usual 15 minute bike ride to the Burnaby location. However, the longer commute was worth it. The space was beautiful.

Coquitlam had Foosball, Ping Pong (Burnaby has one as well), large meeting rooms, a coffee/espresso machine that rivaled R2D2, and a pretty nice view. We spent most of the day discussing File Sharing procedures, and finishing tasks from the previous day.

Low key let down of the day – Coffee robots do not guarantee enjoyable coffee. Just the idea of an enjoyable experience with it.

Sam, came by for a one on one with each of the interns to check in with how our first week was going. I told him how my week had been a great experience so far, and that I was excited to begin/continue working on upcoming projects.

Lincoln then led a deep dive, where each of the team members discussed a certain topic. The topic was passion. Each of us shared what we were passionate about, where we wanted to head career-wise (and somewhat personal wise), as well as little snippets of our past leading up to this point.

When we finished, the party began. I ate a sandwich, drank some drink, and then we headed home.

Day 4 theme = Your team at EIQ genuinely cares about you.

Day 5: Remote Work Day (Return of the Couch) – Mar 16, 2018

Day 5 marked the first full day of individual Graphic Design work. The big task of the day was to create a concept homepage for The Hive: Bouldering Gym that would combine their current websites (they have 3, one per location). Using an early concept (Joseph started the prior day), I spent the day working on refining a concept.

By the end of the day, I had completed a polished concept of the homepage. The completion of the task caused me to come to this conclusion: Remote work days are prime for individual tasks.

I also came to another conclusion on Day 5. Remember to eat. I usually bring a lunch to work. I don’t usually bring a lunch to remote work at home. Making lunch mid-workflow is easy to forget. Remember to be hungry.

“Remember to Eat”
– Gregory Ma

Week 1 Final Impression

  • YOU matter to your company
  • Your team cares about YOU
  • Work smart, and have FUN

Week 1 flew by. The team at EIQ, evidently a tight-knit one. The laughs, the struggles, and the bonding all paint a wonderful picture for the future (in a short sample size).

My first Week at EIQ has peaked my interest for a future with this company. I’m excited to be a part of this group, to see where my growth and career take me, and to see where this company’s upward trajectory takes it.

Learn more about ElementIQ’s Internship Program

online marketing internship

It’s crazy to think how my professional career began. I was meant to go to an airline head office but ended up at an ad agency where I met the general manager. I tried my luck and asked for an internship, which I landed, which then led to a full-time position as an Account Executive. In this position, I regularly met with clients to help design multiple forms of media to meet their advertising needs. Whether it be print broadcast or digital, I aided clients with the best possible, attention-grabbing advertising strategies that make them memorable while garnering new customers.

When I moved to Canada in November 2017, I hoped to find a place where I could play a similar role. I ended up networking with Vikram Shivahare during a pickup soccer game amongst friends and learnt about what he did at Element IQ (EIQ), a digital marketing agency in Burnaby, BC. As luck would have it, EIQ was looking for recruits.

Are you a reliable self-starter looking to kickstart your digital marketing career?

After two rounds of interviews, I was fortunate enough to be offered a 3-month internship with an account management role similar to my last job.

Day 1 – Monday, March 12

This was more like a “Day 0.” I am joined by two other interns; Kevin: Web Developer and Greg: Graphic Design. Together, we are introduced to the workplace and the communication apps used on a day-to-day basis. The last part was a bit over-whelming as there are a lot of apps/programs that we use. Each app is used for a specific form of communication. I’m sure with time I will get the hang of it. I also got to know the guys better over lunch (Courtesy: Sam).

Day 2 – Tuesday, March 13

Every morning we do a huddle at 9:08am for 15 minutes.

Huddle: A team meeting where we lay down the agenda for the day. It is done in the following order.

  • Wins: Achievements in your job/personal life.
  • Blockers: Items that are keeping you from completing your tasks that need to be shared with the team.
  • Big Rocks: A very brief overview of the items you are working on, and if you need any collaboration on anything.
  • Chatter: Items that are not task specific that need to be shared with the team.
  • Share: An inspirational or motivational quote or message.

My Big Rock: I’m provided with reading material, a study guide for online marketing, to better understand different facets of the business.

Day 3 – Wednesday, March 14

First remote day. This is the first time I’ve worked from home.

Day 4 – Thursday, March 15

It’s a party! (Well, kinda.)

EIQ works out of Spacekraft by CMPNY, a co-working space located in Burnaby. However, on this particular day, we were headed to CMPNY Coquitlam as it is celebrating it’s 1 year anniversary. This space is ridiculous and totally worth the long commute!

  • We get briefed on the list of clients by Joseph and Lincoln, along with Element IQ history and company culture.
  • I get to talk to Sam one-on-one and get a better understanding of what I’ll be doing in the coming weeks.
  • Finished a few chapters of the guide. (So much reading!)

Once we are done with work, the party begins. The games begin, drinks start flowing, the sandwiches start… sandwiching? It’s been a fun day of learning and socializing.

Day 5 – Friday, March 16

Second remote day. Kinda late for the huddle.

  • Blocker: Need to figure out how to get Zoom started at the right time.
  • Big Rock: Spent the day reading the guide and familiarizing myself with major EIQ clients.


My first week at EIQ has been interesting. Although it seemed like the work I would be doing is similar to my last job, there are differences. Clients do not hound you like they do with a traditional agency. There’s a clear understanding of workflow and deadlines are not random.

I’m still getting familiar with the clients and the process. In the meantime, I’m learning all the different aspects of a digital marketing agency, which is great as it will help me understand how each of them works and help me serve clients better in the future.

Learn more about ElementIQ’s Internship Program